Anthony Farrer Net Worth: From Luxury Watch Dealer to Prison Inmate

In 2025, Anthony Farrer net worth stands at a deeply negative figure, with court records showing he owes at least $5.7 million in restitution. The once-prominent luxury watch dealer, known as “The Timepiece Gentleman,” now serves a 70-month prison sentence for fraud, marking a dramatic reversal of fortune.

The Rise of The Timepiece Gentleman

Anthony Farrer began his watch career in 2017, operating a business that connected buyers and sellers of luxury timepieces in Dallas, Texas. He earned a 5% commission on each transaction, building a foundation for what would become a visible brand in the luxury watch market.

His operation expanded significantly when he relocated to Los Angeles in early 2022, opening a store on Rodeo Drive in Beverly Hills. Farrer registered “The Timepiece Gentleman” as a business in California, using the name for both his physical location and growing online presence.

Social media became Farrer’s main marketing tool, amassing approximately 300,000 followers across Instagram and YouTube. His content typically showcased luxury watches worth up to $430,000, attracting both watch enthusiasts and aspirational viewers interested in high-end timepieces.

Social Media Fame and Lavish Displays

At the height of his popularity, Farrer’s YouTube channel boasted 110,000 subscribers, and he reportedly spent up to 15 hours daily creating social media content. His videos featured what many called “flex” content – private jets, expensive dining, and stunts in luxury vehicles.

The Timepiece Gentleman’s flamboyant lifestyle included a red Lamborghini and multiple Ducati motorcycles that attracted attention in his videos. He maintained an extravagant rental property in Santa Monica that served as both living space and backdrop for his luxury content.

Farrer frequently showcased gambling trips to Las Vegas, spending tens of thousands of dollars in single sessions. His lifestyle presentations included what was described as “the most expensive apartment” in downtown Los Angeles, further building his luxury image.

What viewers didn’t see was the mounting financial trouble behind the scenes. By late 2022, Farrer’s business practices had taken a dark turn, leading to the eventual collapse of what prosecutors would later call a fraud operation.

The Unraveling of a Luxury Watch Empire

Beginning around November 2022, what appeared to be a thriving luxury business concealed significant financial problems and fraudulent activities. Federal investigators would later outline a complex fraud operation with characteristics of a Ponzi scheme.

The fraud involved multiple schemes, including consignment fraud where Farrer accepted valuable watches from clients for sale but kept the proceeds rather than paying the original owners. He also engaged in purchase fraud, accepting wire transfers for specific watches but never delivering them or sending entirely different timepieces than ordered.

Court documents revealed Farrer used client watches as collateral for personal loans without the owners’ knowledge or permission. When customers complained about missing watches or funds, he sometimes provided them with timepieces belonging to other clients, creating a complex web of fraudulent transactions.

By August 2023, Farrer’s scheme began to collapse, forcing him to make partial admissions about his financial situation. In a series of YouTube videos titled “Road to Redemption,” he acknowledged being $5 million in debt to various clients and investors.

Confession and Legal Consequences

In a particularly revealing video, Farrer stated: “I’m $5 million in debt… About $3 million of that debt is to two big clients of mine, one who acted as an investor and I used his money to fund my lifestyle… and I owe a lot of small people a collective $2 million for watches that I sold.”

The admissions came too late to avoid legal consequences. On November 7, 2023, FBI agents arrested Farrer at a storage facility in Venice, California. He remained in federal custody from that point forward as investigations continued into the scope of his fraud.

After pleading guilty to one count of wire fraud and one count of mail fraud in October 2024, Farrer received his sentence on January 31, 2025. U.S. District Judge Josephine L. Staton sentenced him to 70 months in federal prison for his crimes.

According to court documents, Farrer’s fraudulent activities affected more than 40 individuals with losses totaling at least $5.7 million. This figure represents a significant increase from the initial $3 million estimate when he was first arrested in 2023.

Personal Demons Behind the Fraud

In his confession videos and court statements, Farrer attributed his downfall to multiple personal issues that drove his fraudulent behavior. He described struggles with addiction and spending that contributed to his financial crimes.

“It’s hard for someone like me to admit failure, to admit defeat, to admit that I’m an alcoholic or I have a drug problem or I have a gambling problem or I have a spending problem,” he stated in one video before his sentencing. These issues fueled his path toward financial disaster.

He claimed to have “wasted money on cocaine and hookers and nights out in Vegas” and described his behavior as maintaining a “fake lifestyle to impress people that don’t really care.” The admissions painted a picture of someone caught in a cycle of appearance and spending.

Anthony Farrer Net Worth 2025: The Financial Reality

Based on court records and financial disclosures, Anthony Farrer net worth in 2025 stands at a deeply negative figure. With documented fraud of $5.7 million, ongoing legal penalties, and no significant assets remaining, his financial future looks bleak.

As of April 2025, Farrer serves his prison sentence while facing a pending restitution order that will determine specific amounts owed to each victim. Financial experts who track high-profile fraud cases estimate his debts will follow him long after his release.

The former watch dealer has no known legitimate business interests or assets that would offset these liabilities. Unlike some wealthy entrepreneurs who maintain significant holdings despite legal troubles, Farrer appears to have lost everything in his downfall.

Industry Impact and Lessons Learned

The Timepiece Gentleman case has sent ripples through the luxury watch industry, particularly in the consignment and pre-owned sectors. As noted by FBI Assistant Director Akil Davis: “The so-called ‘Timepiece Gentleman’ was actually a con-man whose time living lavishly ran out.”

The case has prompted increased scrutiny of online watch dealers and highlighted risks in the secondary luxury watch market, where transactions often involve substantial sums with limited oversight. Many potential buyers now conduct more thorough background checks on dealers.

For collectors and investors, the Farrer case emphasizes the critical importance of working with established, reputable dealers when buying luxury watches. Proper safeguards and verification processes have become standard practice among cautious buyers in this specialized market.

Anthony Farrer net worth story serves as a stark reminder of how quickly apparent success built on fraudulent practices can unravel. The case demonstrates that social media success doesn’t always reflect actual financial health or legitimate business practices.